Business Resilience and Market Adaptability

Ashraf Mishrif is the founding chair of the Oman Chamber of Commerce and Industry Research Chair for Economic Studies, Sultan Qaboos University, Sultanate of Oman. Prior to that, he was Associate Professor at King’s College London and taught at several universities in the UK and the Gulf countries. He also served as a cultural advisor for the Egyptian Embassy Cultural Bureau in London, managing director of the London-based consulting firm EU-Med International, and industrial development consultant, UNIDO, Vienna. He is an expert in economic development and the political economy of the Middle East and has authored more than 90 books, chapters, and peer-reviewed papers, including two volumes on economic diversification and nationalization of the labor market in the GCC.

• chapter One : Pandemic Effects on Enterprises and Markets : An Overview .- Part 1: The Impact of COVID-19 on Entrepreneurship.- Chapter Two: Impact of Covid-19 on Innovation and Entrepreneurship : Small and Medium Enterprises in Oman .- Chapter Three: The Impact of Entrepreneurial Alertness and Innovativeness on SMEs’s Crisis Management in Oman : Evidence from A’Sharqiyah Governorate’s Entrepreneurs .- Chapter Four : Evaluating Opportunities in E-entrepreneurship : The Role of Self-perceived Creativity .- Part 2: The Impact of COVID-19 on The Business Sector .- Chapter Five : The Impact of the COVID-19 pandemic on E-commerce  According to the Results and Recommendations of Privious Studies .- Chapter Six : The Role of Tarassud Plus Application in Serving the Government and Society During Covid-19 Pandemic .- Part 3: The Impact of COVID-19 on Logistic, Supply Chain, and Food Security .- Chapter Seven: Global Supply Chain Disruptions: Lessons From the COVID-19 Pandemic Crisis .- Chapter Eight: Logistics Sector in Post COVID-19: Challenges and Opportunities .- Chapter Nine: Assessing the Pandemic’s Impact: Ensuring Adequate Food Supply in MENA Area .- Chapter Ten: COVID-19 and Food Security: A Short Bibliometric Analysis of Countries with Different Income Levels .- Part 4: The Impact of COVID-19 on Labor Market.-Chapter Eleven : Assessing COVID-19's Economic Impact on Future Prospects of Indian Workers in GCC .- Chapter Twelve: Implications of Covid-19 for Workforce in Oman .- Chapter Thirteen : The prospect of the Business Sector in Post-Pandemic .