Business Model Innovation

Concepts, Analysis, and Cases

Inbunden, Engelska, 2018

AvAllan Afuah

3 559 kr

Beställningsvara. Skickas inom 10-15 vardagar. Fri frakt för medlemmar vid köp för minst 249 kr.

Finns i fler format (1)

Häftad

1 619 kr

Skickas inom 10-15 vardagar

Rooted in strategic management research, Business Model Innovation explores the concepts, tools, and techniques that enable organizations to gain and/or maintain a competitive advantage in the face of technological innovation, globalization, and an increasingly knowledge-intensive economy. Updated with all-new cases, this second edition of the must-have for those looking to grasp the fundamentals of business model innovation, explores the novel ways in which an organization can generate, deliver, and monetize benefits to customers.

Produktinformation

Utgivningsdatum2018-09-04
Mått174 x 246 x 26 mm
Vikt635 g
FormatInbunden
SpråkEngelska
Antal sidor292
Upplaga2
FörlagTaylor & Francis Ltd
ISBN9781138330511

Tillhör följande kategorier

Affärsstrategi inom Ekonomi och Ledarskap
Projektledning inom Ekonomi och Ledarskap

Allan Afuah is Professor of Corporate Strategy and International Business at the Ross School of Business at the University of Michigan, USA. He is a recipient of the 2012 AMR Best Article Award for his paper, "Crowdsourcing As a Solution to Distant Search." Since obtaining his Ph.D. from the Massachusetts Institute of Technology, he has written six books that have been translated into more than ten languages for innovation courses taught at undergraduate, graduate, and doctorate levels.

Part I: Intoduction1. Intoduction to Business Model InnovationPart II: Analytical Techniques 2. Business Model Frameworks 3. Business Valuation Techniques: A Strategic Management Approach 4. Breakeven Analysis in Strategy and the Margin-SalesRate Matrix (MSM)5. Business Model Appraisal FrameworksPart II: Core Concepts 6. Network Effects and Multisided Platforms 7. Crowdsourcing 8. Disruptive Innovations and Business Models9. Complementary Assets: A Cornerstone of Profiting from Innovation10. Long Tail Strategies in Business ModelsAppendicesA. Strategy and Business Models B. Types of Business ModelsC. Glossary of Business Model TermsD. Important FormulaePart IV: Cases 1. Alibaba in 2018 2. Tinder: New CEO, New Reputation? Or Should You Swipe Left on Tinder?3. Spotify: Now What?4. Snapchat: Another Overvalued Tech Unicorn?5. Pokémon Go: Way to Go? 6. SoFi (Social Finance Inc.)7. Airbnb: Innovation in Hospitality8. Pixar: Changing the Rules of the Game

Mer från samma författare

Innovation Management

Allan Afuah, University of Michigan Business School) Afuah, Allan (

Inbunden

4 969 kr

Creating and Capturing Value through Crowdsourcing

Christopher L. Tucci, Allan Afuah, Gianluigi Viscusi, Ross School of Business at the University of Michigan) Afuah, Allan (Dean of the College of Management of Technology, Professor of Corporate Strategy and International Business, Ecole Polytechnique Federale de Lausanne) Tucci, Christopher L. (Professor of Corporate Strategy and International Business, Dean of the College of Management of Technology, Ecole Polytechnique federale de Lausanne) Viscusi, Gianluigi (Research Fellow, Chair of Corporate Strategy and Innovation, Research Fellow, Chair of Corporate Strategy and Innovation, College of Management, Christopher L Tucci

Inbunden

1 589 kr