Robert C. Solomon is the Quincy Lee Centennial Professor of Business and Philosophy at the University of Texas, Austin. His books include A Short History of Philosophy and Business Ethics, both published by OUP. Fernando Flores is Presidente, Fundación Chile (a Chilean non-governmental organization) and Chairman and CEO of Business Design Associates, Inc.

• PREFACE ; INTRODUCTION ; 1. TRUSTING TRUST ; Trust on Trial ; Alternatives to Trust: Fear, Control, Power ; Distrust: "Paranoia" and Cynicism ; Basic Trust ; Trusting Strangers: The Global Society ; Talking about Trust ; Building Trust ; 2. UNDERSTANDING AND MISUNDERSTANDING TRUST ; How We Misunderstand Trust ; Simple Trust ; Blind Trust ; Trust and Reliance: The Mechanization of Trust ; Whom Can You Trust? ; Two Virtues: Trust and Trustworthiness ; Conditional Trust ; Beyond Competence ; Trust as Medium: The Most Insidious Misunderstanding ; 3. AUTHENTIC TRUST ; From Simple Trust to Authentic Trust ; Authentic Trust ; Trust as Emotion ; Trust as Mood ; Trust as Background and as "Medium" ; Self-Trust, Self-Confidence ; Knowing Self-Trust ; Emotional Self-Trust ; Breaches and Betrayals of Trust ; Trust, Hope, and Forgiveness ; Authentic Trust and Leadership: Disclosing New Worlds ; CONCLUSION: BUILDING AUTHENTIC TRUST ; NOTES ; BIBLIOGRAPHY ; INDEX

"This is a book about trust that you can trust to be comprehensive, creative, and interestingly iconoclastic. Solomon and Flores argue that trust sustains all forms of human relationships. They claim that without trust-Hobbes would have been right-life would be nasty, brutish, and short! This concise book alters and adds to the debate on trust, and is a gift and a challenge to its readers."-Al Gini, Associate Editor, Business Ethics Quarterly