Teresa Cremin is Professor of Education (Literacy), The Open University, UK. Marilyn Mottram was, at the time of the project, senior school improvement adviser in an urban authority; now she is HMI and Ofsted’s Deputy National Lead for English and Literacy.Fiona M. Collins is Principal Lecturer, University of Roehampton, UK. Sacha Powell is Reader in Early Childhood, Canterbury Christ Church University, UK. Kimberly Safford is Senior Lecturer in Education, The Open University, UK.