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This book explores the issues that arise for banks in their strategic choices as they move into new international markets. It focuses on fundamental strategic decisions such as when, where, and how to enter foreign markets and how to design the organizational architecture of the multinational financial services firm.
- Format: Inbunden
- ISBN: 9780199535200
- Språk: Engelska
- Antal sidor: 386
- Utgivningsdatum: 2009-01-22
- Förlag: OUP Oxford