"[T]he Santander experience is worth reading about and Building a Global Bank offers an excellent opportunity to do so. In addition to archival materials and secondary sources, the authors draw extensively on myriad interviews with financial industry leaders, policymakers, and journalists. In doing so, they write for a general audience and offer an accessible and data-rich institutional history, complete with a detailed ... chronology of the bank's evolution and several citation-filled pages of endnotes."--Joseph M. Santos, EH.net "Guillen and Tschoegl provide an astute analysis of the management style and organizational structure of Santander, focusing on their strategy for internationalization."--Alan M. Rugman, Administrative Science Quarterly "Guillen and Tschoegl have written a well-researched case study."--Jose L. Garcfa-Ruiz, Bankhistorische