Beyond Business Analytics

Eliezer Geisler is Distinguished Professor Emeritus at the Stuart School of Business, Illinois Institute of Technology, USA. He is the author and co-author of over 80 articles in refereed journals and a similar number of publications in professional and non-academic journals. Geisler is the author of a dozen books, including: Managing the Aftermath of Radical Corporate Reengineering (1997); Methodology, Theory and Knowledge in the Managerial and Organizational Sciences (1999); The Metrics of Science and Technology (2000); Creating Value with Science and Technology (2001); Installing and Managing Workable Knowledge Management Systems (2003, with A. Rubenstein), and Principles of Knowledge Management (2009).

• Chapter 1: The Notion of Business Analytics.- Chapter 2: The Notion of Beyond Business Analytics: Examples of Business Applications.- Chapter 3: The Concept of Beyond Business Analytics.- Chapter 4: Representations of Organizational Events.- Chapter 5: Illustrative Cases in Human History.- Chapter 6: The Power of the Few.- Chapter 7: Beyond Business Analytics and the Pursuit of World Peace.- Chapter 8: Beyond Business Analytics: How good products made by good companies fail in the marketplace.- Chapter 9: Beyond Business Analytics: How Good public organizations fail in their mission.- Chapter 10: The Road Ahead