Avatar-Based Models, Tools, and Innovation in the Digital Economy

Inbunden, Engelska, 2019

Av Vardan Mkrttchian, Leyla Gamidullaeva, Ekaterina Aleshina

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Fierce competition in today's global market offers a powerful motivation for developing even more sophisticated and multi-functional technology tools. Implementing these specific techniques and strategies benefits global economics and contributes to the harmonization of economic interests at the micro- and macro-levels.Avatar-Based Models, Tools, and Innovation in the Digital Economy is an essential reference source that provides a critical analysis of avatar-based models, tools, and neuro natural platforms and features developments in terms of the application of these theories and methodologies to the communication and socio-economic sphere. Featuring research on topics such as digital communications, economic development, and consumer management, this book is ideally designed for students, researchers, industry professionals, and academicians seeking coverage on combining the use of intelligence artificial and natural approaches to a variety of communication technologies.

Produktinformation

Utgivningsdatum2019-11-22
Mått178 x 254 x 22 mm
Vikt633 g
FormatInbunden
SpråkEngelska
Antal sidor300
FörlagBusiness Science Reference
ISBN9781799811046

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Vardan Mkrttchian received his Doctorate of Sciences (Engineering) in Control Systems from Lomonosov Moscow State University (former USSR). Dr. Vardan Mkrttchian taught undergraduate and graduate information and control system courses at the Astrakhan State University (Russian Federation) science 2010, where he is the Professor of the Information and Control Systems Department (www.aspu.ru). He is currently chief executive and rector and leader of the international academic scientist's team of HHH University, Australia, (www.hhhuniversity.com). He also serves as executive director of the HHH Technology Incorporation. Professor Vardan Mkrttchian has authored over 300 refereed publications He is the author of over twenty books in information technology, control system theory, electronics, and cloud and virtual education technology. He also has authored more than 150 articles published in various conference proceedings and journals. Ekaterina Aleshina graduated from Penza State Pedagogical University, the Faculty of Foreign Languages with English as a major and German as a minor (Philology), getting qualifications of a teacher of English and German. E. Aleshina got her PhD in History from the above university in 2006 followed by the title of associate professor in 2008. In 2009-2010, E. Aleshina was doing Fulbright Faculty Development Program in Southern Connecticut State University (USA). While in the USA, she was invited as guest speaker to several universities and high schools. In 2010-2014, E. Aleshina was head of department of English and English Language Teaching Methodology at Penza State Pedagogical University, now she is head of department of Foreign Languages and FLT Methodology at Penza State University. Currently, E. Aleshina is doing her doctoral research in the specificity of political communication at Moscow Pedagogical State University. She has authored about 50 publication featuring interdisciplinary issues and approaches.