5 Paths to Persuasion
The Art of Selling Your Message
Häftad, Engelska, 2005
Av Robert B. Miller, Gary A. Williams, Robert B Miller, Gary A Williams, Alden M Hayashi
359 kr
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Fri frakt för medlemmar vid köp för minst 249 kr.It doesn't matter how smart your idea is. If you aren't in sync with the decision maker's mindset, you are bound to fail. That's the message of "The 5 Paths to Persuasion". This revolutionary new book shows how one can project key decision makers into one of five basic categories - Charismatics, Thinkers, Skeptics, Followers, and Controllers. Once you know which category the decision maker falls into, you can quickly determine which is the best pathway to follow when making your presentation.
Produktinformation
- Utgivningsdatum2005-09-01
- Mått152 x 229 x 18 mm
- Vikt363 g
- FormatHäftad
- SpråkEngelska
- Antal sidor256
- FörlagLittle, Brown & Company
- ISBN9780446695909