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Routledge Studies in Marketing

445 produkter

Böcker

445 produkter

Strategic Brand Management in Higher Education

Av Bang Nguyen, T.C Melewar, Jane Hemsley-Brown, T. C. Melewar, T. C Melewar

Inbunden, Engelska, 2019

2 529 kr

Skickas inom 7-10 vardagar

Stakeholder Involvement in Social Marketing

Av Kathy Knox, Krzysztof Kubacki, Sharyn Rundle-Thiele, Australia) Knox, Kathy (Griffith Univesity

Inbunden, Engelska, 2020

2 679 kr

Skickas inom 7-10 vardagar

Digital Disruption in Marketing and Communications

Av Edoardo Magnotta

Inbunden, Engelska, 2019

2 599 kr

Skickas inom 7-10 vardagar

New Consumer Culture in China

Av Xi Liu, China) Liu, Xi (Tsinghua University, XI Liu

Inbunden, Engelska, 2021

2 599 kr

Skickas inom 7-10 vardagar

John F. Sherry, Eileen M Fischer, USA) Sherry, John F. (University of Notre Dame, Canada) Fischer, Eileen M (York University, Eileen M. Fischer - Contemporary Consumer Culture Theory, Häftad

Contemporary Consumer Culture Theory

Av John F. Sherry, Eileen M Fischer, USA) Sherry, John F. (University of Notre Dame, Canada) Fischer, Eileen M (York University, Eileen M. Fischer

Häftad, Engelska, 2019

779 kr

Skickas inom 7-10 vardagar

Strategic Marketing of Higher Education in Africa

Av Emmanuel Mogaji, Felix Maringe, Robert Ebo Hinson

Inbunden, Engelska, 2020

2 529 kr

Skickas inom 7-10 vardagar

Addiction as Consumer Choice

Av Gordon Foxall, UK) Foxall, Gordon (Cardiff University

Häftad, Engelska, 2021

829 kr

Skickas inom 7-10 vardagar

Understanding the Higher Education Market in Africa

Av Emmanuel Mogaji, Felix Maringe, Robert Ebo Hinson

Inbunden, Engelska, 2020

2 529 kr

Skickas inom 7-10 vardagar

Food Advertising and Childhood Obesity

Av Fariba Esmaeilpour, Mitra Shabani Nashtaee

Inbunden, Engelska, 2020

979 kr

Skickas inom 7-10 vardagar

Brand Management in a Co-Creation Perspective

Av Heidi Hansen

Inbunden, Engelska, 2021

2 659 kr

Skickas inom 7-10 vardagar

Brand Management in a Co-Creation Perspective

Av Heidi Hansen

Häftad, Engelska, 2023

759 kr

Skickas inom 7-10 vardagar

T C Melewar, Charles Dennis, Pantea Foroudi, UK) Melewar, T C (Middlesex University London, UK) Dennis, Charles (Middlesex Business School, UK) Foroudi, Pantea (Middlesex University London, T. C. Melewar - Building Corporate Identity, Image and Reputation in the Digital Era, Inbunden

Building Corporate Identity, Image and Reputation in the Digital Era

Av T C Melewar, Charles Dennis, Pantea Foroudi, UK) Melewar, T C (Middlesex University London, UK) Dennis, Charles (Middlesex Business School, UK) Foroudi, Pantea (Middlesex University London, T. C. Melewar

Inbunden, Engelska, 2021

2 679 kr

Skickas inom 7-10 vardagar

Building Corporate Identity, Image and Reputation in the Digital Era

Häftad, Engelska, 2023

759 kr

Skickas inom 7-10 vardagar

Internal Marketing

Av David M. Brown, UK) Brown, David M. (Newcastle Business School

Inbunden, Engelska, 2020

2 679 kr

Skickas inom 7-10 vardagar

Internal Marketing

Av David M. Brown, UK) Brown, David M. (Newcastle Business School

Häftad, Engelska, 2022

829 kr

Skickas inom 7-10 vardagar

Driving Consumer Engagement in Social Media

Av Anna Bianchi, Poland) Bianchi, Anna (University of Warsaw

Inbunden, Engelska, 2020

2 679 kr

Skickas inom 7-10 vardagar

Stakeholder Involvement in Social Marketing

Av Kathy Knox, Krzysztof Kubacki, Sharyn Rundle-Thiele, Australia) Knox, Kathy (Griffith Univesity

Häftad, Engelska, 2022

789 kr

Skickas inom 7-10 vardagar

Robert Crawford, Linda Brennan, Susie Khamis, Australia) Crawford, Robert (RMIT, Australia) Brennan, Linda (RMIT University, Sydney) Khamis, Susie (University of Technology - Decoding Coca-Cola, Häftad

Decoding Coca-Cola

Av Robert Crawford, Linda Brennan, Susie Khamis, Australia) Crawford, Robert (RMIT, Australia) Brennan, Linda (RMIT University, Sydney) Khamis, Susie (University of Technology

Häftad, Engelska, 2022

769 kr

Skickas inom 7-10 vardagar

Driving Consumer Engagement in Social Media

Av Anna Bianchi, Poland) Bianchi, Anna (University of Warsaw

Häftad, Engelska, 2022

789 kr

Skickas inom 7-10 vardagar

Evaluating Social Media Marketing

Av Katarzyna Sanak-Kosmowska, Poland) Sanak-Kosmowska, Katarzyna (Cracow University of Economics

Inbunden, Engelska, 2021

2 659 kr

Skickas inom 7-10 vardagar

Luxury and Fashion Marketing

Av Satyendra Singh

Häftad, Engelska, 2022

939 kr

Skickas inom 7-10 vardagar

Evaluating Social Media Marketing

Av Katarzyna Sanak-Kosmowska, Poland) Sanak-Kosmowska, Katarzyna (Cracow University of Economics

Häftad, Engelska, 2023

789 kr

Skickas inom 7-10 vardagar

Charity Marketing

Av Fran Hyde, Sarah-Louise Mitchell, UK) Hyde, Fran (University of Suffolk, UK) Mitchell, Sarah-Louise (Oxford Brookes University

Inbunden, Engelska, 2021

2 679 kr

Skickas inom 7-10 vardagar

Jan W. Wiktor, Katarzyna Sanak-Kosmowska, Poland) Wiktor, Jan W. (Cracow University of Economics, Poland) Sanak-Kosmowska, Katarzyna (Cracow University of Economics - Information Asymmetry in Online Advertising, Inbunden

Information Asymmetry in Online Advertising

Av Jan W. Wiktor, Katarzyna Sanak-Kosmowska, Poland) Wiktor, Jan W. (Cracow University of Economics, Poland) Sanak-Kosmowska, Katarzyna (Cracow University of Economics

Inbunden, Engelska, 2021

2 659 kr

Skickas inom 7-10 vardagar

Marketing and Mobile Financial Services

Av Aijaz A. Shaikh, Heikki Karjaluoto

Häftad, Engelska, 2020

829 kr

Skickas inom 7-10 vardagar

Dynamics of Influencer Marketing

Av José M. Álvarez-Monzoncillo, Jose M. Alvarez-Monzoncillo

Inbunden, Engelska, 2022

2 879 kr

Skickas inom 7-10 vardagar

Information Asymmetry in Online Advertising

Av Jan W. Wiktor, Katarzyna Sanak-Kosmowska, Poland) Wiktor, Jan W. (Cracow University of Economics, Poland) Sanak-Kosmowska, Katarzyna (Cracow University of Economics

Häftad, Engelska, 2023

789 kr

Skickas inom 7-10 vardagar

Charity Marketing

Av Fran Hyde, Sarah-Louise Mitchell, UK) Hyde, Fran (University of Suffolk, UK) Mitchell, Sarah-Louise (Oxford Brookes University

Häftad, Engelska, 2021

739 kr

Skickas inom 7-10 vardagar

Dynamics of Influencer Marketing

Av José M. Álvarez-Monzoncillo, Jose M. Alvarez-Monzoncillo

Häftad, Engelska, 2024

759 kr

Skickas inom 7-10 vardagar

Ethnic Marketing

Av Guilherme Pires, John Stanton

Häftad, Engelska, 2020

789 kr

Skickas inom 7-10 vardagar

Routledge Studies in Marketing

Kategorier

Böcker

Språk

Pris

Bokformat

Utgivare

Utgivningsår

Strategic Brand Management in Higher Education

Stakeholder Involvement in Social Marketing

Digital Disruption in Marketing and Communications

New Consumer Culture in China

Contemporary Consumer Culture Theory

Strategic Marketing of Higher Education in Africa

Addiction as Consumer Choice

Understanding the Higher Education Market in Africa

Food Advertising and Childhood Obesity

Brand Management in a Co-Creation Perspective

Brand Management in a Co-Creation Perspective

Building Corporate Identity, Image and Reputation in the Digital Era

Building Corporate Identity, Image and Reputation in the Digital Era

Internal Marketing

Internal Marketing

Driving Consumer Engagement in Social Media

Stakeholder Involvement in Social Marketing

Decoding Coca-Cola

Driving Consumer Engagement in Social Media

Evaluating Social Media Marketing

Luxury and Fashion Marketing

Evaluating Social Media Marketing

Charity Marketing

Information Asymmetry in Online Advertising

Marketing and Mobile Financial Services

Dynamics of Influencer Marketing

Information Asymmetry in Online Advertising

Charity Marketing

Dynamics of Influencer Marketing

Ethnic Marketing