Bernard Cova - Böcker
Consuming Experience
Av Antonella Caru, Bernard Cova, Italy) Caru, Antonella (University of Bocconi, France) Cova, Bernard (European School of Management, Paris
Inbunden, Engelska, 2006
3 389 kr
Consuming Experience
Av Antonella Caru, Bernard Cova, Italy) Caru, Antonella (University of Bocconi, France) Cova, Bernard (European School of Management, Paris
Häftad, Engelska, 2006
1 019 kr
Project Marketing
Av Bernard Cova, Pervez Ghauri, Robert Salle, France) Cova, Bernard (ESCP/EAP-Paris, UK) Ghauri, Pervez (Manchester School of Management, UMIST, Manchester, France) Salle, Robert (EM-Lyon
Häftad, Engelska, 2002
969 kr
Consumer Tribes
Av Avi Shankar, Bernard Cova, Robert Kozinets, UK) Shankar, Avi (University of Bath, France) Cova, Bernard (European School of Management, Paris
Häftad, Engelska, 2007
929 kr
Consumer Tribes
Av Avi Shankar, Bernard Cova, Robert Kozinets, UK) Shankar, Avi (University of Bath, France) Cova, Bernard (European School of Management, Paris
Inbunden, Engelska, 2015
2 669 kr
Start-Ups and the Mobilization of Social Interactions
Av Franck Barès, Bernard Cova, Anicet Nemani, Canada) Bares, Franck (HEC Montreal, France) Cova, Bernard (KEDGE Business School Marseilles, Cameroon) Nemani, Anicet (BIMSTR Agency Yaounde
Häftad, Engelska, 2023
369 kr