Memes and the Future of Pop Culture

Marcel Danesi, Ph.D. (1974), FRSC (1998), University of Toronto, is Professor of Semiotics and Linguistic Anthropology. He has published extensively in both fields, including most recently Understanding Media Semiotics (Bloomsbury, 2018) and Language and Mathematics (Mouton de Gruyter, 2016).

• Memes and the Future of Pop CultureMarcel DanesiAbstractKeywords1 Introduction2 Origins3 The Protestant Ethic4 The Roaring Twenties5 Theorizing Pop Culture6 Technology and the Marketplace7 Literary-Artistic Bricolage8 Carnival, Archetype, and Mythology Theories Revisited9 Sociobiology and the Theory of Memes10 Meme Culture11 The Simulacrum12 Meme Culture versus Pop Culture13 The “Communal Brain”14 The Global Village15 The “Corso” and “Ricorso” of History16 The Tetrad17 The FutureReferences