Managing Market Share When Consumers Seek Variety

Inbunden, Engelska, 2023

Av Fred M Feinberg, Leigh McAlister, Fred M. Feinberg, Leigh Mcalister

439 kr

Beställningsvara. Skickas inom 5-8 vardagar

Fri frakt för medlemmar vid köp för minst 249 kr.

Finns i fler format (1)

219 kr

Skickas inom 5-8 vardagar

Produktinformation

Utgivningsdatum2023-07-18
Mått156 x 234 x 6 mm
Vikt249 g
SpråkEngelska
Antal sidor48
FörlagLegare Street Press
EAN9781019953891

Du kanske också är intresserad av

Managing Market Share When Consumers Seek Variety

Managing Market Share When Consumers Seek Variety

Fred M Feinberg, Leigh McAlister, Fred M. Feinberg, Leigh Mcalister, Sloan School Of Management

219 kr

Theory of Consumer Promotions

Theory of Consumer Promotions

Leigh McAlister, Leigh Mcalister, Sloan School Of Management

239 kr

Note on the Relationship Between Promotion Sensitivity and Consumer Specific Variables

Note on the Relationship Between Promotion Sensitivity and Consumer Specific Variables

Peter S Fader, Leigh McAlister, Peter S. Fader, Leigh Mcalister, Sloan School Of Management

439 kr

Note on the Relationship Between Promotion Sensitivity and Consumer Specific Variables

Note on the Relationship Between Promotion Sensitivity and Consumer Specific Variables

Peter S Fader, Leigh McAlister, Peter S. Fader, Leigh Mcalister, Sloan School Of Management

219 kr

Theory of Consumer Promotions

Theory of Consumer Promotions

Leigh McAlister, Leigh Mcalister, Sloan School Of Management

459 kr

Dynamic Attribute Satiation Model of Variety Seeking Behavior

Dynamic Attribute Satiation Model of Variety Seeking Behavior

Leigh McAlister, Leigh Mcalister

579 kr

Identifying Substitute and Complementary Relationships Revealed by Consumer Variety Seeking Behavior

Identifying Substitute and Complementary Relationships Revealed by Consumer Variety Seeking Behavior

Leigh McAlister, James M Lattin, Leigh Mcalister, James M. Lattin, Sloan School Of Management

239 kr

Den yttersta hemligheten

Nyhet

Del 6

Den yttersta hemligheten

329 kr

Identifying Substitute and Complementary Relationships Revealed by Consumer Variety Seeking Behavior

Identifying Substitute and Complementary Relationships Revealed by Consumer Variety Seeking Behavior

Leigh McAlister, James M Lattin, Leigh Mcalister

459 kr

Dynamic Attribute Satiation Model of Variety Seeking Behavior

Dynamic Attribute Satiation Model of Variety Seeking Behavior

Leigh McAlister, Leigh Mcalister

359 kr

Tillhör följande kategorier