Identifying Substitute and Complementary Relationships Revealed by Consumer Variety Seeking Behavior

Inbunden, Engelska, 2023

Av Leigh McAlister, James M Lattin, Leigh Mcalister

449 kr

Beställningsvara. Skickas inom 7-10 vardagar

Fri frakt för medlemmar vid köp för minst 249 kr.

Finns i fler format (1)

239 kr

Skickas inom 7-10 vardagar

Produktinformation

Utgivningsdatum2023-07-18
Mått156 x 234 x 6 mm
Vikt295 g
FormatInbunden
SpråkEngelska
Antal sidor82
FörlagLegare Street Press
ISBN9781019950371

Tillhör följande kategorier

Mer från samma författare

Note on the Relationship Between Promotion Sensitivity and Consumer Specific Variables

Note on the Relationship Between Promotion Sensitivity and Consumer Specific Variables

Peter S Fader, Leigh McAlister, Peter S. Fader, Leigh Mcalister, Sloan School Of Management

439 kr

Note on the Relationship Between Promotion Sensitivity and Consumer Specific Variables

Note on the Relationship Between Promotion Sensitivity and Consumer Specific Variables

Peter S Fader, Leigh McAlister, Peter S. Fader, Leigh Mcalister, Sloan School Of Management

219 kr

Managing Market Share When Consumers Seek Variety

Managing Market Share When Consumers Seek Variety

Fred M Feinberg, Leigh McAlister, Fred M. Feinberg, Leigh Mcalister

439 kr

Theory of Consumer Promotions

Theory of Consumer Promotions

Leigh McAlister, Leigh Mcalister, Sloan School Of Management

449 kr

Managing Market Share When Consumers Seek Variety

Managing Market Share When Consumers Seek Variety

Fred M Feinberg, Leigh McAlister, Fred M. Feinberg, Leigh Mcalister, Sloan School Of Management

219 kr

Theory of Consumer Promotions

Theory of Consumer Promotions

Leigh McAlister, Leigh Mcalister, Sloan School Of Management

239 kr

Dynamic Attribute Satiation Model of Variety Seeking Behavior

Dynamic Attribute Satiation Model of Variety Seeking Behavior

Leigh McAlister, Leigh Mcalister

579 kr

Dynamic Attribute Satiation Model of Variety Seeking Behavior

Dynamic Attribute Satiation Model of Variety Seeking Behavior

Leigh McAlister, Leigh Mcalister

359 kr

Du kanske också är intresserad av

Identifying Substitute and Complementary Relationships Revealed by Consumer Variety Seeking Behavior

Identifying Substitute and Complementary Relationships Revealed by Consumer Variety Seeking Behavior

Leigh McAlister, James M Lattin, Leigh Mcalister, James M. Lattin, Sloan School Of Management

239 kr

T1 Scaling

T1 Scaling

James M Lattin, James M. Lattin

239 kr

Theory of Consumer Promotions

Theory of Consumer Promotions

Leigh McAlister, Leigh Mcalister, Sloan School Of Management

239 kr

T1 Scaling

T1 Scaling

James M Lattin, James M. Lattin

449 kr

Note on the Relationship Between Promotion Sensitivity and Consumer Specific Variables

Note on the Relationship Between Promotion Sensitivity and Consumer Specific Variables

Peter S Fader, Leigh McAlister, Peter S. Fader, Leigh Mcalister, Sloan School Of Management

439 kr

Theory of Consumer Promotions

Theory of Consumer Promotions

Leigh McAlister, Leigh Mcalister, Sloan School Of Management

449 kr

Dynamic Attribute Satiation Model of Variety Seeking Behavior

Dynamic Attribute Satiation Model of Variety Seeking Behavior

Leigh McAlister, Leigh Mcalister

579 kr

Managing Market Share When Consumers Seek Variety

Managing Market Share When Consumers Seek Variety

Fred M Feinberg, Leigh McAlister, Fred M. Feinberg, Leigh Mcalister

439 kr

Managing Market Share When Consumers Seek Variety

Managing Market Share When Consumers Seek Variety

Fred M Feinberg, Leigh McAlister, Fred M. Feinberg, Leigh Mcalister, Sloan School Of Management

219 kr

Dynamic Attribute Satiation Model of Variety Seeking Behavior

Dynamic Attribute Satiation Model of Variety Seeking Behavior

Leigh McAlister, Leigh Mcalister

359 kr