Australia) Thaichon, Park (University of Southern Queensland - Böcker

Transforming Relationship Marketing

Strategies and Business Models in the Digital Age

Transforming Relationship Marketing

Strategies and Business Models in the Digital Age

Artificial Intelligence for Marketing Management

Artificial Intelligence for Marketing Management

Luxury Marketing, Sustainability and Technology

The Future of Luxury Management

Luxury Marketing, Sustainability and Technology

The Future of Luxury Management

Relationship Marketing in Franchising and Retailing

Relationship Marketing in Franchising and Retailing

Technology and Luxury Hospitality

AI, Blockchain and the Metaverse

Digital Disruption in Hospitality, AI and Emerging Technologies

A Roadmap to Personalized Experiences, Enhanced Operations, and Revenue Growth

Digital Disruption in Hospitality, Sustainable Hospitality

A Global Perspective on People, Planet, and Profit