Sustainable Businesses in Developing Economies

Socio-Economic and Governance Perspectives

Häftad, Engelska, 2021

AvRajagopal

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Trends in cleaner business decisions have resulted in sustainable business models involving society, stakeholders, and consumers.

Produktinformation

Utgivningsdatum2021-10-27
Mått148 x 210 x undefined mm
FormatHäftad
SpråkEngelska
Antal sidor256
FörlagSpringer Nature Switzerland AG
ISBN9783030516833

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Rajagopal is Professor of Marketing at EGADE Business School, Technologic de Monterrey, Santa Fe Campus, Mexico and Life Fellow of the Royal Society for Encouragement of Arts, Manufacture and Commerce, UK. He is also Visiting Professor at Metropolitan College, Boston University, USA. He has to his credit 63 books on marketing management and rural development themes, and over 400 research contributions that include published research papers in national and international refereed journals.

Part I. The Founding Concepts.- Chapter 1. Sustainability in Business.- Chapter 2. Circular Economy and Production Systems.- Chapter 3. Green Consumerism.- Part II. Functional Dynamics .- Chapter 4. Cleaner Energy Consumption.- Chapter 5. Sustainable Logistics and Inventory Management.- Chapter 6. Public Policies and Sustainable Business Governance.- Chapter 7. Conscious Consumption and Marketing Strategy.- Part III. Moving Towards Shift.- Chapter 8. Eco-Innovation and Technology.- Chapter 9. Social Entrepreneurship and New Business Trends.