Sport Business Future

Inbunden, Engelska, 2004

AvA. Smith,H. Westerbeek,Hans Westerbeek,Aaron Smith

719 kr

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This book looks at the impact of powerful technological changes on the business of sport, including human computer interfaces, gene therapy and superintelligence based upon current trends, research and extrapolation. It will focus upon future trends including the athlete of the future, corporate sport citizenship and green sport. This is an influential contribution to debates about sport, business and society in the future.

Produktinformation

Utgivningsdatum2004-06-11
Mått152 x 229 x 24 mm
Vikt480 g
FormatInbunden
SpråkEngelska
Antal sidor210
Upplaga2004
FörlagPalgrave USA
ISBN9781403912671

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...'an academic adventure that moves the reader forward at Formula One 'Grand Prix' speed...Their style and approach can scarcely be described as 'cautious'...they bring a bold, courageous, highly imaginative and often contestable approach to the subject.' - Kevan Gosper, Member of the International Olympic Committee 'Essential reading for anyone concerned with this rapidly growing, global, industry.' - Long Range Planning