One of the major contributions of the book is that, after reading it, watching clown performances can never be the same: the author guides us through the semiotics of clowning in such detail that every move and feature of clown acts will be overloaded with meaning(s) for the readers ... [A] reader-friendly book and an invaluable ethnographic approach to an area of study that has been most neglected by (humour and other) scholars ... particularly interesting for humour researchers, especially those who investigate clown performances in or, mostly nowadays, outside circuses.