Online Fundraisers

Targeted Planning and Successful Implementation

Häftad, Engelska, 2022

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This book is intended as a practical guide for (online) fundraisers who would like to implement online fundraising in their organization or are already working with it and would like to expand their knowledge.

Produktinformation

Utgivningsdatum2022-12-08
Mått168 x 240 x 14 mm
Vikt254 g
FormatHäftad
SpråkEngelska
Antal sidor121
FörlagSpringer Fachmedien Wiesbaden
ISBN9783658388287
OriginaltitelOnline-Spendenaktionen

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Sonja Harken researched cause donations and online fundraising in German-speaking countries as part of a Master's thesis at the Technical University of Cologne. She works as a fundraiser for Diakonie Michaelshoven.Martin Hodsman has been in charge of online fundraising campaigns for the alliance "Aktion Deutschland Hilft" for years. Previously, he was responsible for offline collections at the alliance.