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Introduction to Marketing

Name: Introduction to Marketing
Price: 1159 SEK
Availability: InStock
Author: Adrian Palmer
ISBN: 9780199602131

Adrian Palmer

Pocket

1159:-

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576 sidor
2012

This new, innovative textbook provides a highly accessible introduction to the principles of marketing, presenting a theoretical foundation and illustrating the application of the theory through a wealth of case studies.

Författare: Adrian Palmer
Format: Pocket/Paperback
ISBN: 9780199602131
Språk: Engelska
Antal sidor: 576
Utgivningsdatum: 2012-03-29
Förlag: OUP Oxford

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