Customer-Centric Knowledge Management

Concepts and Applications

Inbunden, Engelska, 2011

Av Minwir Mallouh Al-Shammari, Minwir Al-Shammari

2 849 kr

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Customer-Centric Knowledge Management: Concepts and Applications is a comprehensive collection addressing managerial and technical aspects of customer-centric knowledge implementation. It seeks to expand the literature and business practices and contributes to the dynamic and emerging fields of organizational knowledge management, customer relationship management, and information and communication technologies (ICTs).

Produktinformation

  • Utgivningsdatum2011-08-31
  • Mått221 x 286 x 22 mm
  • Vikt1 042 g
  • FormatInbunden
  • SpråkEngelska
  • SerieAdvances in Knowledge Acquisition, Transfer, and Management
  • Antal sidor332
  • FörlagBusiness Science Reference
  • ISBN9781613500897