Turning to Business for Support

Originally published by Stevenson, Inc., this practical resource helps nonprofit organizations broaden their support from businesses and corporations. It features: How to get a business solicitation program up and runningAdvice for securing first-time gifts from businessesTechniques to forge relationships with businessesCreative examples for approaching and soliciting businesses or corporationsWays to secure sponsorships as viable options for supportHow to recognize and steward business donorsImportant topics covered include: In-kind giftsPresentationsFirst-time donorsResearching private companiesGuest expert programsPublicityVendor eventsOnline sponsorshipsBusiness advisory councilsDonor incentivesApproaching entrepreneursGrant proposalsStewardship practicesCorporate gift policiesAccountabilityStrategic partnershipsPlease note that some content featured in the original version of this title has been removed in this published version due to permissions issues.