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The global coffee chain is currently characterized by a paradoxical coexistence of a 'coffee boom' in consuming countries and a 'coffee crisis' in producing countries. This book shows that the 'coffee paradox' exists because the coffee farmers sell and the coffee consumers buy embed increasingly different 'attributes'.
- Format: Inbunden
- ISBN: 9781842774564
- Antal sidor: 320
- Utgivningsdatum: 2005-11-01
- Förlag: Bloomsbury Publishing PLC