Social Organization
Managing Human Capital through Social Media
Inbunden, Engelska, 2015
Av Amelia Manuti, Pasquale Davide de Palma, Pasquale Davide De Palma
739 kr
Beställningsvara. Skickas inom 10-15 vardagar
Fri frakt för medlemmar vid köp för minst 249 kr.The Social Organization sheds light on how social media usage is transforming the way organizations make sense of their identity and processes. By adopting a human capital perspective and merging research from communication studies and management, it argues that social media could be fruitfully exploited by organizations as a competitive advantage.
Produktinformation
- Utgivningsdatum2015-12-15
- Mått140 x 216 x 10 mm
- Vikt290 g
- FormatInbunden
- SpråkEngelska
- Antal sidor93
- Upplaga2015
- FörlagPalgrave Macmillan
- ISBN9781137585349