I have long been of the view that we will never have a vegan world as long as we have an 'animal movement' that that refuses to recognize veganism as a moral imperative and promotes the more 'humane' exploitation of animals along with the idea that being a 'flexible' vegan (whatever that means) is sufficient. I believe that Jeanette Rowley shares that vision and I commend her for her efforts, discussed in this book, to ensure that the rights of vegans are protected.