Samhälle & debatt
Revenue Management
I Yeoman • U McMahon-Beattie • Ian Yeoman • Una McMahonbeattie
Inbunden
1759:-
Uppskattad leveranstid 7-12 arbetsdagar
Fri frakt för medlemmar vid köp för minst 249:-
Pricing is about deciding your market position whereas revenue management is the strategic and tactical decisions firms take in order to optimize revenues and profits. This book offers insights into research, theories, applications and innovations and how to makes these work in different industries.
- Format: Inbunden
- ISBN: 9780230241411
- Språk: Engelska
- Antal sidor: 273
- Utgivningsdatum: 2010-12-08
- Förlag: Palgrave Macmillan