Passion for Print

Promoting Reading and Books to Teens

Häftad, Engelska, 2006

669 kr

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Get teens excited about reading by using your own love of books along with a good dose of market savvy. This simple, upbeat guide is packed with practical guidelines and a wealth of exciting ideas for promoting books and reading through everything you do—from collection building, designing the space, and creating a Web site, to booktalking, readers' advisory, and special events. A practical, step-by-step approach.Promoting books and reading is one of your most important roles, but reaching teens and inspiring them to read can be a challenge, especially now, when teens have so many other commitments and interests. This guide will inspire you to build your book knowledge and combine it with marketing savvy to bring teens together with books and reading. Drawing upon recent research on teens and libraries, the author offers practical guidelines and a wealth of exciting ideas for environmental reading promotions (collection building, designing the space, creating publicity materials and developing the web site), as well as interactive promotions (communication with teens, readers advisory, booktalking, partnering with other organizations, and book-related activities and events). Based on the author's experience and the experience of others who work with teens, the book provides librarians and other educators with a simple, handy, and upbeat guide. Grades 6-12.

Produktinformation

Utgivningsdatum2006-03-01
Mått163 x 234 x 19 mm
Vikt392 g
FormatHäftad
SpråkEngelska
SerieLibraries Unlimited Professional Guides for Young Adult Librarians Series
Antal sidor256
FörlagBloomsbury Publishing Plc
ISBN9781591581468
UtmärkelserWinner of VOYA 2007 Five Foot Bookshelf 2006 (United States)

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Series Foreword Foreword Acknowledgments Understanding Teen Assumptions about Reading, Books, and Libraries So Where Did You Get Those Jeans? Building Teen Collections Space for Books, Space for Reading On Sale Now! Creating book Displays and Bulletin Boards Print Promotions Web It Tell me about a Book you Read and Enjoyed--Or How about a Movie? Booktalking It's happening at the Library: Book-Centered Activities and Events Appendices Index

"Mahood's book will be especially useful to librarians new to YA services. The author, a YA librarian at Timberland Regional Library, Olympia, WA, takes readers on a guided tour of the world as teens might see it. She examines the kinds of marketing practices from the retail world that are effective with teens and offers suggestions for adapting those strategies to public libraries. She hands out copious advice on ways to promote library services to teens, including using print materials, web sites, book displays, and bulletin boards. Chapters on readers' advisory and book-talking will help even seasoned librarians breathe new life into these activities. Mahood does a remarkable job of distilling information, such as marketing and design principles, into a highly readable and usable text, making this primer on YA services stand above other titles of this nature." - Library Journal, Starred Review