Korean Masculinities and Transcultural Consumption – Yonsama, Rain, Oldboy, K–Pop Idols

Sun Jung is a research fellow in the School of Communication and the Arts at Victoria University, Australia.

A very timely analysis for a radically shifting construction and representation of masculinities in the era of globalization. By heavily mobilizing the notion of hybridity and mugukjeok, the study shows how transculturation and regionalization are taking place in such a condensing way. -- Soyoung Kim, Korean National University of the Arts