Ny
Familj
Pocket
Journey towards Happiness Management as a leitmotiv for well-being, social marketing and business success
Rafael Ravina Ripoll • Sofía Blanco-Moreno • Luis Bayardo Tobar Pesántez • Araceli Galiano Coronil
1179:-
Uppskattad leveranstid 5-10 arbetsdagar
Fri frakt för medlemmar vid köp för minst 249:-
In a world increasingly focused on efficiency and productivity, this publication explores the often-overlooked role of happiness and well-being in driving sustainable success. This book brings together leading research and practical insights, offering a framework for integrating happiness into business strategy, leadership, and social marketing. From "happy leadership" concepts to assessing well-being through artificial intelligence, the chapters illuminate how fostering a positive, engaged workplace enhances productivity, loyalty, and organizational resilience. Whether you are a leader, entrepreneur, or academic, this comprehensive guide provides actionable strategies to create happier teams, engage communities, and ultimately achieve lasting success in today's complex, global environment.
- Format: Pocket/Paperback
- ISBN: 9783034352420
- Språk: Engelska
- Antal sidor: 346
- Utgivningsdatum: 2025-08-22
- Förlag: Peter Lang AG, Internationaler Verlag der Wissenschaften