Juridik
Intellectual Property Rights Management
L Alkaersig • K Beukal • T Reichstein • Lars Alkaersig • Karin Beukel
Inbunden
1449:-
Uppskattad leveranstid 7-12 arbetsdagar
Fri frakt för medlemmar vid köp för minst 249:-
This book explores how the entire toolbox of intellectual property (IP) protection and management are successfully combined and how firms generate value from IP. It provides a framework of archetypes which firms will be able to self-identify with and which will allow companies to focus on the IP and IP Management issues most relevant to them.
- Format: Inbunden
- ISBN: 9781137469526
- Språk: Engelska
- Antal sidor: 195
- Utgivningsdatum: 2015-02-27
- Förlag: Palgrave Macmillan