Handbook of Research Methods on Gender and Management

Edited by Valerie Stead, Professor of Leadership and Management, Lancaster University Management School, Lancaster University, Carole Elliott, University of St Andrews and Sharon Mavin, Professor of Leadership and Organization Studies, Newcastle University Business School, Newcastle University, UK

• Contents:Introduction to the Handbook of Research Methods on Gender andManagement 1Valerie Stead, Carole Elliott and Sharon MavinPART I AUTOETHNOGRAPHIC METHODS1 A scholarly journey to autoethnography: a way to understand,survive and resist 10Juanita Johnson-Bailey2 Autoethnography in qualitative studies of gender and management 25Saoirse O’Shea3 Autoethnography in qualitative studies of gender andorganization: a focus on women successors in family businesses 38Allan Discua Cruz, Eleanor Hamilton and Sarah L. JackPART II PRACTICAL APPROACHES4 Focus group use in gender research aimed at program innovation 57Maylon Hanold5 Using oral history and archival research to advance genderstudies in management and organisational studies 71Hannah Dean and Lorna Stevenson6 Translating gender policies into practice: mapping rulingrelations through institutional ethnography 86Rita A. Gardiner, Jennifer Chisholm and Hayley Finn7 Participant observation in gender and management research 101Farooq Mughal, Valerie Stead and Caroline Gatrell8 Gendered encounters in a postfeminist context: researcheridentity work in interviews with men and women leaders inthe City of London 115Patricia Lewis9 Being ‘native’: insider research in qualitative studies of genderand management 130Jouharah M. Abalkhail10 Data with a (feminist) purpose: quantitative methods in thecontext of gender, diversity and management 145Anne Laure Humbert and Elisabeth Anna Guenther11 Topic modelling: a method for analysing corporate genderdiversity statements 161Aaron Page and Ruth SealyPART III CRITICAL APPROACHES12 Exposing interpellation with dystopian fiction: a criticaldiscourse analysis technique to disrupt hegemonic masculinity 182Mark Gatto and Jamie L. Callahan13 Media semiotics: analysing the myth of the corporate superwoman 202Anita Biressi14 Intersectional reflexivity: using intersectional reflexivity asa means to strengthen critical autoethnography 214Mayra Ruiz CastroPART IV METHODOLOGICAL DEVELOPMENTS15 Visual research as a method of inquiry for gender and organizations 232Alexia Panayiotou16 Understanding the underrepresentation of women in unionleadership roles: the contribution of a ‘career’ methodology 249Cécile Guillaume and Sophie Pochic17 Phenomenology and autoethnography as potentialmethodologies for exploring masculinity in organizations,communities and society 265Joshua C. Collins and Jeremy W. Bohonos18 Concept as method: ethnography in a posthumanist world 281Lara Pecis19 Using the Listening Guide to analyse stories of femaleentrepreneurship in Saudi Arabia: a diffractive methodology 295Natasha S. Mauthner and Sophie AlkhaledIndex 312

‘This Handbook fills a much needed gap in methods and methodologies for those engaged in gender and intersectionality research in management studies. The contents cover traditional and novel approaches for those interested in giving voice to equity deserving groups who are overlooked, invisible and marginalized in management studies. It is a must have resource for all gender scholars.’