Handbook of Communication and Corporate Social Responsibility 1

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Handbook of Communication and Corporate Social Responsibility

Øyvind Ihlen • Jennifer Bartlett • Steve May

Inbunden

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608 sidor
2011

This book represents the definitive research collection for corporate social responsibility communication, offering cross-disciplinary and international perspectives from the top scholars in the field. Addresses a gap in the existing CSR literature Demonstrates the relevance of effective CSR communication for the management of organizations The 28 contributions come from top scholars in public relations, organizational communication, reputation management, marketing and management

Författare: Øyvind Ihlen, Jennifer Bartlett, Steve May
Format: Inbunden
ISBN: 9781444336344
Språk: Engelska
Antal sidor: 608
Utgivningsdatum: 2011-06-24
Förlag: John Wiley and Sons Ltd