Amory B Lovins is Co-founder, Chairman, and Chief Scientist of Rocky Mountain Institute and a co-author of Factor Four (Earthscan, 1997). He is widely considered among the world's leading authorities on energy - especially its efficient use and sustainable supply - and is a fertile innovator in integrative design. The Centennial Issue of The Wall Street Journal named him among 39 people in the world most likely to change the course of business in the 1990s, and Time in 2009 called him one of the 100 most influential people in the world.Cameron M. Burns is Senior Editor at the Rocky Mountain Institute and formerly served as corporate communications manager for the World Green Building Council. Burns has written about environmental, green architecture, energy, and sustainability issues for more than twenty years as a reporter/correspondent with various newspapers and as a contributing editor with numerous magazines.