"Anybody who has researched in or simply been to hair and beauty salons knows that care is an unmissable aspect. And yet, care in hair and beauty work lacks adequate acknowledgement and theorization. In this book, Hannah McCann shows how beauty work is a profession unlike any other when it comes to the kind of care that must be provided -- care for emotions via talk, care for bodies via touch, and care for identities via aesthetic management. At the same time, Hannah's study does not romanticize salon workers but gives the reader a glimpse into the conditions under which they must provide this care. She carefully reviews the prejudices feminists have against all things beauty to show the sociological insights that can be gained by treating salons as places worthy of academic investigation. Her use of queer theory brings in a new lens to look at what hair and beauty salons can mean to their users. This book is a timely and insightful piece of scholarship."