Calling All Heroes

Combining the Best of Donor-Centered and Community-Centered Fundraising for Greater Impact

Inbunden, Engelska, 2025

279 kr

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Transform your nonprofit's approach to fundraising with the power of human-centered strategies In Calling All Heroes: Combining the Best of Donor-Centered and Community-Centered Fundraising for Greater Impact, author Tammy Zonker delivers a compelling discussion about the crossroads at which the nonprofit sector finds itself. Here, traditional fundraising approaches are no longer sufficient to tackle the complex challenges of nonprofit organizations and the communities they serve. This book helps fundraisers, nonprofit leaders, and advocates find common ground by uniting around shared values and focusing on human-centered practices that empower communities and build genuine connections. The value of Calling All Heroes lies in its unique mix of donor-centered and community-centered models. It offers practical guidance to enhance nonprofit impact through genuine relationship-building. By embracing these strategies, readers can work towards a future where every mission is fully funded, and communities thrive. Inside the book: Discover innovative fundraising strategies that unite donor and community objectivesLearn how to build and sustain genuine connections in the nonprofit sectorEmpower your team with the tools to achieve ambitious fundraising goalsCalling All Heroes is an essential read for fundraisers, nonprofit and community leaders, volunteers, and advocates who are eager to make a real difference. By leveraging a human-centered approach, this book equips readers with the inspiration and strategies needed to transform their communities for the better.

Produktinformation

Utgivningsdatum2025-11-17
Mått152 x 229 x 33 mm
Vikt476 g
FormatInbunden
SpråkEngelska
Antal sidor272
FörlagJohn Wiley & Sons Inc
ISBN9781394338597

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TAMMY ZONKER is a fundraising strategist, AFP Master Trainer, and international speaker who has coached, trained, and led nonprofit teams to collectively raise over $1 billion, including a single gift of $27.1 million. She was the Chief Philanthropy Officer at The Children’s Center in Detroit for nine years and currently serves as the President at the Modern Institute for Charitable Giving. She also contributes to advancing the fundraising profession through her involvement with the Fundraising.AI Global Advisory Council and Forbes Nonprofit Advisory Council.

Foreword ixIntroduction xiPART I Foundations and Evolution of Fundraising 1Chapter 1 The Evolution of Fundraising: How We Got Here 3Chapter 2 Navigating Donor-Centered Fundraising: Principles, Challenges, and Ethical Considerations 15Chapter 3 Community-Centered Fundraising: Reimagining Philanthropy for Equity and Justice 31Chapter 4 The Need for a New Approach: Human-Centered Fundraising 51PART II Human-Centered Fundraising in Practice 67Chapter 5 Assembling the Heroes: Building a Diverse Fundraising Team 69Chapter 6 The League of Heroes Paradigm: Unity in Diversity 89Chapter 7 Crafting the Narrative: Storytelling in Human-Centered Fundraising 113Chapter 8 Navigating Power Dynamics in Human-Centered Fundraising 131Chapter 9 The Hero’s Journey: Implementing the Human-Centered Model 141Chapter 10 AI: The Responsible and Beneficial Sidekick in Human-Centered Fundraising 165PART III Challenges, Measurement, and the Future 189Chapter 11 Navigating the Challenges: Overcoming Resistance to Change 191Chapter 12 Measuring Impact: Metrics for a New Era of Fundraising 203Chapter 13 The Future of Fundraising: Trends and Predictions 221References 241Bibliography 243Acknowledgments 245About the Author 247Index 249