Psykologi & pedagogik
Pocket
The Definitive Guide to Brand Building
Robert Donnelly • Donnelly • Donnelly
1739:-
Uppskattad leveranstid 3-8 arbetsdagar
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Describes the process of establishing brand equity and maintaining, and growing the value of the company's brand portfolio. The book contains a plethora of examples of well known brands and their brand equity strategies.
- Format: Pocket/Paperback
- ISBN: 9781524955588
- Antal sidor: 277
- Utgivningsdatum: 2018-01-17
- Förlag: Kendall/Hunt Publishing Co ,U.S.