Storytelling in Organizations
From Theory to Empirical Research
Inbunden, Engelska, 2009
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Storytelling in organizations is a notion that encompasses both the stories that the organization produces and the ones told by its members. It provides both an in-depth treatment of the literature on narratives, stories and storytelling and an extensive empirical case from an American banking institution.
Produktinformation
- Utgivningsdatum2009-08-21
- Mått140 x 216 x 14 mm
- Vikt411 g
- FormatInbunden
- SpråkEngelska
- Antal sidor210
- Upplaga2000
- FörlagPalgrave Macmillan
- ISBN9780230230682