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Storytelling in organizations is a notion that encompasses both the stories that the organization produces and the ones told by its members. It provides both an in-depth treatment of the literature on narratives, stories and storytelling and an extensive empirical case from an American banking institution.
- Format: Inbunden
- ISBN: 9780230230682
- Språk: Engelska
- Antal sidor: 210
- Utgivningsdatum: 2009-08-21
- Förlag: Palgrave Macmillan