The Muslim Brotherhood, which was founded in Egypt in 1926, has been at the forefront of the resurgence of political Islam in the Middle East. It has also endeavored to reach out beyond Egypt and the Middle East, to an international audience, increasing its media campaign in English. This outreach is the focus of the book, which delves into the media strategies and ventures of the Muslim Brotherhood by studying how it has used its official English website to frame its political ideologies and its role in the 2011 Egyptian uprising.
Mohammed el-Nawawy is Charles A. Dana Professor of International Communication and Middle Eastern Studies, Department of Political Science and Sociology, Queens University of Charlotte, NC. Mohamad Hamas Elmasry is Associate Professor and Chair in the Media and Cultural Studies and Journalism programs at the Doha Institute for Graduate Studies. He is also a faculty member in the Department of Communications at the University of North Alabama.
Chapter 1: Theory and MethodologyChapter 2: The Egyptian Muslim Brotherhood: A Brief HistoryChapter 3: The 2011 Egyptian UprisingChapter 4: From the 2010 Parliamentary Elections to the 2011 Constitutional ReferendumChapter 5: The Post-Uprising Era: Between Clashes and Parliamentary ElectionsChapter 6: From the 2012 Presidential Election to the 2012 Constitutional ReferendumChapter 7: The DiscussionReferencesIndex
The ‘Arab Spring’ brought the Muslim Brotherhood to power in Egypt but the Islamist movement was not able to, or allowed to, retain authority. El-Nawawy and Elmasry’s insightful account provides a helpful guide to a failed political revolution, despite the group’s sophisticated communication strategy. Highly recommended.