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What is "brand" and why should anyonecare?
The idea of branding began as a simplesolution for a person to know their cattle fromthe neighbor's. Today it's about evoking anemotion so strong that a customer wants to buyfrom you versus anyone else in your space.This book helps distill down the pieces necessaryto create that one-of-a-kind, gotta-have-it brand.
The idea of branding began as a simplesolution for a person to know their cattle fromthe neighbor's. Today it's about evoking anemotion so strong that a customer wants to buyfrom you versus anyone else in your space.This book helps distill down the pieces necessaryto create that one-of-a-kind, gotta-have-it brand.
- Format: Pocket/Paperback
- ISBN: 9780692593622
- Språk: Engelska
- Antal sidor: 336
- Utgivningsdatum: 2016-02-01
- Förlag: Bubble Print Press