Integrated Marketing Communications
Edwina Luck, Nigel Barker, Ann-Marie Sassenberg, Bill Chitty, Terence Shimp, J. Craig Andrews, Edwina (QUT) Luck, Nigel (Bond University) Barker, Ann-Marie (University of Southern Queensland) Sassenberg, Bill (Retired (formerly Murdoch University)) Chitty, Terence (University of South Carolina) Shimp, J. Craig (Marquette University) Andrews