Introduction to Travel and Tourism
An International Approach
Häftad, Engelska, 1989
Av Michael M. Coltman, Michael Coltman, Coltman, Michael M Coltman
1 969 kr
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Fri frakt för medlemmar vid köp för minst 249 kr.The fundamentals of travel and the impacts of tourism throughout history and the worldIntroduction to Travel and Tourism: An International Approach presents an all-encompassing exploration of the travel industry. Whether you are planning a career in travel or simply enjoy new places, this book offers in-depth information from a global perspective. Authoritative discussion covers tourism, attractions, food, planning, accommodations, transportation and more, with a full examination of economics, cultural impact, environmental effects, and governmental involvement. Insightful explanations surrounding marketing, feasibility, travel agencies, wholesalers and operators will appeal to career-minded readers, and an appendix covering franchising offers new perspective on the industry's future.
Produktinformation
- Utgivningsdatum1989-03-01
- Mått197 x 245 x 24 mm
- Vikt737 g
- SpråkEngelska
- Antal sidor384
- FörlagJohn Wiley & Sons Inc
- EAN9780471288626
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