Influence

How to Raise Your Profile, Manage Your Reputation and Get Noticed

Häftad, Engelska, 2017

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Stand out in a sea of "average" and start achieving your goals Success is not only a matter of what you know and who you know, it's also a matter of who knows you; by becoming a trusted contact and a source of answers, your influence expands – and so do your opportunities. This book will show you how to build influence from the ground up. You might already know that communication is key, but do you understand how different people communicate and how you should respond? Discover the power of networking and gain valuable advice for building the right relationships with the right people – and how to leverage those relationships where it counts.Influence is a powerful asset based on a simple concept, but the actual skills required to achieve it don't come naturally to most. However skills can be learned and this book provides expert instruction with real-world application to help you get to where you want to be. Master the art of communication and build rapportRaise your profile and manage your reputationDevelop strategic relationships and grow your networkBecome the trusted go-to person in your fieldIf you're ready to get more out of your job, your career and your life, Influence gives you the guidance and motivation you need to get moving.

Produktinformation

Utgivningsdatum2017-06-23
Mått140 x 213 x 18 mm
Vikt340 g
FormatHäftad
SpråkEngelska
Antal sidor272
FörlagJohn Wiley and Sons Ltd
ISBN9780857087157

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Affärsförhandlingar inom Ekonomi och Ledarskap

Warren Cass (www.warrencass.com) is a speaker, author and entrepreneur. He is a man on a mission to help people connect, innovate & evolve. His speaking draws largely on his experience of running the leading business community, Business Scene who have supported thousands of entrepreneurs & business owners across the UK since 2006. His clients include - Bupa; Santander; Telegraph; O2; IBD; Regus & Elite Living. Warren is straight talking with a no nonsense style of speaking. He has run over 1000 networking events and has been speaking over the last 10 years on the subject of building influence. He is an entrepreneur with 25 years of running his own businesses; he has experienced huge success and has learnt valuable insights from any mistakes.. All of these lessons and stories are shared when he speaks... Always from the heart!

Acknowledgements xiiiIntroduction xv1. What Is Influence? 1Influence in a Changing World 8Setting Objectives for Influence 14The Principles of Influence 172. P Is for People – Who do you know and, more importantly, who knows you? 19Your Network 20The Law of Reciprocity 24Becoming a Connector 26Credibility by Association 31Identifying and Approaching Influencers 38The Power of Partnerships 43Creating Advocacy 47Become a Student of People – Start with You 523. I Is for Image 57Dress to Impress 59Colours That Influence 65Reputation Matters 70Your Image Online 75The Importance of Social Proof 834. C Is for Communication 91Effective Communication Starts with Good Intuition 95It’s Not What You Say It’s How You Say It 96Actually, it’s Also What You Say . . . And What You Do! 110Words That Influence 1435. K Is for Knowledge 161Demonstrating Expertise 162Let’s Start with Publishing 165Influence by Public Speaking 202Using PR to Grow Your Influence 2136. Y Is for You – The Qualities of Influencers 217Effective Influencers Are Authentic 219Effective Influencers Think About the Future 220Effective Influencers Leverage Technology 221Effective Influencers Are Courageous 221Effective Influencers Are Great Communicators 222Effective Influencers Have Integrity 223Effective Influencers Show Humility 224Effective Influencers Are Focused 224Effective Influencers Are Prepared 225Effective Influencers Are Confident 226Effective Influencers Are Inspirational 227Effective Influencers Are Passionate 227Effective Influencers Are Resilient 228Effective Influencers Are Connected 229Effective Influencers Are Decisive 230Effective Influencers Adapt 231Effective Influencers Are Charismatic 231Effective Influencers Are Generous 232Effective Influencers Have Good Intuition 233Effective Influencers Are Persistent 234Effective Influencers Are Disciplined 235Effective Influencers Are Accountable 235Effective Influencers Are Visionaries 236Effective Influencers Are Positive 237Effective Influencers Are Great with Other People 238Effective Influencers Are Open Minded 238Effective Influencers Reciprocate 239Effective Influencers Understand Everything in This Book 240Index 241