Del 0 - SUNY series on the Presidency: Contemporary Issues

In the Public Domain

Presidents and the Challenges of Public Leadership

Häftad, Engelska, 2006

AvLori Cox Han,Diane J. Heith,Diane J Heith

489 kr

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Explores how recent presidents have managed communications with the American public.The "public presidency"-how presidents rely on the mass media, public opinion, and various communication strategies-has become an increasingly important aspect of presidential governance and leadership during the past two decades. In the Public Domain gathers together noted presidency and communication scholars to explore the relationship between the president and the American public, the current state of the "public presidency," and the challenges that recent presidents have faced in developing an effective means of communicating and maintaining a strong presidential image. Specific topics include: how presidents use public leadership to pursue their policy goals and objectives; the importance of public opinion, rhetorical strategies, and public activities; external factors such as party politics and news media coverage; the cultivation of presidential legacy; and access to documents in presidential libraries.

Produktinformation

Utgivningsdatum2006-06-01
Mått152 x 229 x 25 mm
Vikt431 g
FormatHäftad
SpråkEngelska
SerieSUNY series on the Presidency: Contemporary Issues
Antal sidor305
FörlagState University of New York Press
ISBN9780791465769

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Preface 1. Introduction: The President and the Public RevisitedDoris A. Graber PART ITHE CHALLENGE OF PERCEPTION 2. Celebrity in Chief: The President As a Pop Culture IconMichael A. Genovese 3. Party Labels in Presidential Acceptance Addresses: 1948–2000Sharon E. Jarvis and Emily Balanoff Jones 4. What Gets Covered? How Media Coverage of Elite Debate Drives the Rally-’Round-the-Flag Phenomenon:1979–1998Matthew A. Baum and Tim Groeling PART IITHE CHALLENGE OF POLICY MANAGEMENT 5. The White House Public Opinion Apparatus Meets the Anti-Polling PresidentDiane J. Heith 6. Presidential Leverage and the Presidential Agenda: 1967–1996Daniel E. Ponder 7. Second-Term Presidents: Free Birds or Lame Ducks?William Cunion PART IIITHE CHALLENGE OF PRESENTATION 8. Presidential Ideology and the Public Mood: 1956–1994Jeffrey E. Cohen and John A. Hamman 9. The Rose Garden Strategy Revisited: How Presidents Use Public ActivitiesLori Cox Han 10. Doing Diversity across the Partisan Divide: George H.W. Bush, Bill Clinton, and the American National IdentityMary E. Stuckey 11. A President Transformed: Bush’s Pre- and Post-September 11 Rhetoric and ImageJeremy D. Mayer and Mark J. Rozell PART IVTHE CHALLENGE AFTER THE WHITE HOUSE 12. Life after the White House: The Public Post-Presidency and the Development of Presidential LegaciesLori Cox Han and Matthew J. Krov 13. Not Going Public: George W. Bush and the Presidential Records ActNancy KassopContributorsIndex