Humanizing AI with Personality

Dr. Gulnara Z. Karimova is a scholar and practitioner at the intersection of marketing communications and artificial intelligence (AI). She holds a Ph.D. in Communications and Media Studies from a QS-ranked university in Cyprus and is currently advancing her expertise through an MSc in Mathematics and Computer Science at Heriot-Watt University. Her career spans over a decade, encompassing consultancy, academia, and entrepreneurial ventures. As the CEO and product designer at AI Boutique Cloud Inc., a Canadian startup, Dr. Karimova specializes in creating AI-driven chatbots that resonate with client brand identities. Her professional milieu includes extensive consultancy experience across the B2B sector, with a particular focus on AI integration and data science applications in marketing. Her academic contributions are equally noteworthy, with a strong publication record featuring works in esteemed journals such as the International Journal of Human-Computer Interaction, the Journal of Marketing Communications, and Journal of Consumer Marketing.

• Introduction.- Developing a framework for integrating chatbots with personality in organizations.- Ethical foundations of AI with personality.- Engineering AI societies.- Creating AI persona.- Designing the appearance of conversational agents with personality.- Conclusion.