How He-Man Mastered the Universe

Toy to Television to the Big Screen

Häftad, Engelska, 2017

319 kr

Beställningsvara. Skickas inom 7-10 vardagar

Fri frakt för medlemmar vid köp för minst 249 kr.

Elaborate cinematic universes and sophisticated marketing tie-ins are commonplace in entertainment today. It's easy to forget that the transmedia trend began in 1982 with a barbarian action figure. He-Man and the other characters in Mattel's popular Masters of the Universe toy line quickly found their way into comic books, video games, multiple television series and a Hollywood film. The original animated series (1983-1985) was the first based on an action figure, and the cult classic Masters of the Universe (1987) was the first toy-inspired live-action feature film.But it wasn't easy. He-Man faced adversaries more dangerous than Skeletor: entertainment lawyers, Hollywood executives, even the Reagan administration. The heroes and villains of Eternia did more than shape the childhoods of the toy-buying public--they formed the modern entertainment landscape.

Produktinformation

Utgivningsdatum2017-03-21
Mått152 x 229 x 12 mm
Vikt308 g
FormatHäftad
SpråkEngelska
Antal sidor228
FörlagMcFarland & Co Inc
ISBN9781476665900

Tillhör följande kategorier

Film inom Kultur
Medievetenskap inom Samhalle och politik
Television inom Kultur
Kulturvetenskap inom Samhalle och politik

Table of ContentsPreface: Man-E-PrefacesIntroduction: The Power of … Introduction!1. The Secret History of He-Man2. Enter Filmation!3. Golan-Globus: Going Global4. Pre-Production’s Quest5. A Battle Fought in the Stars, Now … Comes to Earth6. The Terror of Post-Production7. “I’ll Be Back!”8. He-Man Meets Cult Status9. “Good Journey”FilmographyChapter NotesBibliographyIndex

“New insights into production cuts and editorial decisions in the latter stages of filming”—American Journal of Play; “This book is a wonderfully meticulous exploration into the He-Man and the Masters of the Universe phenomenon! Brian C. Baer has done a fantastic job!”—James Eatock, He-Man and She-Ra: A Complete Guide to the Classic Animated Adventures; “How He-Man Mastered the Universe is an entertaining and insightful look into the He-Man franchise and its effect on later media franchises. Essential reading for anyone interested in reading about the evolution of the modern media franchise.”—Jess Nevins, The Evolution of the Costumed Avenger: The 4000-Year History of the Superhero; “Finally a comprehensive history of one of the greatest (if not the greatest) action figure line in the history of human civilization! Baer digs deep, and shows the influence of a hero who became much more than five inches of plastic.”—Tim Seeley, The Art of He-Man and the Masters of the Universe and Revival; “With his entertaining and informative look at the cultural significance of these ’80s action icons, Brian C. Baer has written a book for gamers and scholars alike that’s as colorful and fun as a classic cartoon.”—Telly Davidson, Culture War: How the ’90s Made Us Who We Are Today (Whether We Like It or Not).