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American newspapers redefined journalism after the Civil War by breaking away from the editorial and financial control of the Democratic and Republican parties. Smythe chronicles the rise of the New Journalism, where pegging newspaper sales to market forces was the cost of editorial independence. Successful papers in post-bellum America thrived by catering to a mass audience, which increased their circulations and raised their advertising revenues. Still active politically, independent editors now sought to influence their readers' opinions themselves rather than serve as conduits for the party line.
TED CURTIS SMYTHE is Professor of Communications Emeritus at California State University, Fullerton. He is co-editor of Readings in Mass Communication and numerous scholarly articles in journalism history.
Series ForewordPrefaceAcknowledgmentsA Changing Nation and a Changing Press, 1865-1872Partisanship Under Attack, 1865-1872Rural and Regional Journalism, 1865-1882The Growth of an Independent Press, 1873-1882A New Journalism Forms in the Midwest, 1873-1882Western Journalism Invades New York, 1883-1885The Commercial Press and New Technologies, 1886-1895Newsmongers, 1883-1895The Yellow Press, 1896-1900Reflections on the Gilded Age PressBibliographical EssaySourcesIndex