Demystifying Behavioral Finance

Foundational Theories to Contemporary Applications and Future Directions

Inbunden, Engelska, 2025

AvKok Loang Ooi

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Through detailed case studies, the book illustrates the practical application of behavioural finance principles in investment strategies, corporate finance, and personal finance, offering readers valuable real-world insights.

Produktinformation

Utgivningsdatum2025-02-26
Mått155 x 235 x 16 mm
Vikt428 g
FormatInbunden
SpråkEngelska
Antal sidor147
FörlagSpringer Nature Switzerland AG
ISBN9789819626892

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Kok Loang Ooi is a renowned expert in behavioural finance and capital markets, currently serving at the University of Malaya (UM) in the Department of Finance, Faculty of Business and Economics. He holds a Master's degree in Finance and a PhD in Behavioural Finance from Universiti Sains Malaysia (USM), and a Master's degree in Law from the International Islamic University Malaysia (IIUM). Additionally, he is a US Certified Internal Auditor (CIA) with professional experience as an auditor at KPMG. Dr. Ooi has published multiple articles in high-impact SSCI and top-tier Scopus journals and serves as a reviewer in the field of behavioural finance. With an H-index of 13 within just three years, his academic contributions are complemented by his tenure as Deputy Dean at a prestigious private university and his active involvement in research and professional organizations, making him a leading figure in the study and application of behavioural finance.

Part 1: The Past.- 1. Early Concepts and Theories.- 2. Behavioural Anomalies and Market Inefficiencies.- 3. Behavioural Finance and Traditional Finance.- Part 2: Behavioral Finance in Today’s Markets.- 4. Modern Behavioural Finance Theories.- 5. Practical Applications and Case Studies.- 6. Behavioural Finance and Financial Crises.- 7. Psychological Drivers of Stock Market Behavior.- 8. Market Inefficiencies and Behavioral Influences.- Part 3: The Future of Behavioral Finance.- 9. Emerging Trends and AI Technologies.- 10. Behavioural Finance in a Global Context.- 11. Policy Implications and Future Directions.