Culture in Mind is breathtakingly multidisciplinary and scholarly. In his discussions, Shore exposes models from various disciplines in a way that is likely to enrich readers coming from a number of different academic backgrounds. Shore's approach to teh problem of culture in mind is strikingly balanced. ... Owing to the book's multidisciplinary eloquence and the central role psychological factors are given, Culture in Mind is of tremendous relevance to psychologists - cognitive scientists, neuropsychologists, personality, developmental and (cross-)cultural psychologists alike. Shore's scholarship convinces. His colourful case examples help illustrate any hard-to-reach theoretical points. Furthermore, his multidisciplinary approach succeeds in arousing curiosity, and his passion for the subjects inspires. In short, Culture in Mind is a book psychologists in general cannot afford to ignore.