Reinvention of Populist Rhetoric in The Digital Age

Mark Rolfe is Lecturer at the School of Social Sciences, University of New South Wales, Australia. He specialises in the fields of rhetoric, propaganda, political satire, Americanization, political leadership, and Australian politics.

• Introduction – The Outsider is the New Old Black.- Insiders, Outsiders, Populism & Rhetoric.- Obama - the narrative of a Man of The People for New Politics.- Obama - old fashioned anti-politics rhetoric.- Assange: the narrative of the digital Robin Hood against the elites.- Hacker - creating the narrative of the digital Robin Hood.- Globalising the narrative of peoples uprisings on the web.- Conclusion – The Populist bonanza of the 2016 election.