Executive Accountability

Creating the Environment for Business Value from Technology

Häftad, Engelska, 2024

Av Darlene Crane, Margery Mayer

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Better strategic decisions lead to higher customer acceptance, improved user satisfaction, and measurable business results. Using proven processes, frameworks, and tools, this book is a powerful resource for executives, business owners, and professionals looking to improve delivery of benefits from technology projects and manage risks. As the power of technology in the business world continues to grow, executive accountability, leadership, and involvement are critical to achieve measurable business benefits from technology investments. The authors look realistically at how technology is chosen, how to evaluate existing technology, and how to deliver value. Themes and topics include building open communication and productive collaboration; organization-wide structure, frameworks and tools for strategic decision-making; and risk management advice.

Produktinformation

Utgivningsdatum2024-06-27
Mått152 x 232 x 14 mm
Vikt280 g
FormatHäftad
SpråkEngelska
Antal sidor176
FörlagBloomsbury Publishing Plc
ISBN9798765128596

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PrefaceIntroduction1. Making the Case for Customer and Organization-Wide Benefit from TechnologyDebunking the "Promise of Technology"Understanding the Victim's View of TechnologyRealizing the Strategic Value of Technology2. Shifting to Organization-Wide Thinking about Business BenefitsBuilding Organization-Wide Processes for Delivering Value from TechnologyCreating a Structure for Organization-Wide CollaborationDeveloping Organization-Wide Technology Decision Making3. The New Way to Generate Value from TechnologyEstablishing a Value-Driven Management Process for TechnologyIdentifying the Value of TechnologyOverseeing Initiatives to Generate Business Value from TechnologyIndex

Executive Accountability offers a simple set of powerful tools that will help you identify market opportunities, plan and develop products and services for your customers. It walks you through the process of identifying a market need, creating a concept to fill that need, building a model and finally, refining your business to produce market value for your customers and your company. Whether you are a first-time business owner looking to grow your business or an executive in a large organization, this is the book for you.